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Official Stockist of theBalm

Born and bred in California, theBalm is the cosmetics company infused with cool. The brand's product line includes everything you need to pull together a fabulous look in five minutes. You can count on theBalm to be on-trend with the latest in beauty products that are versatile, affordable, and relevant for today’s woman.

Founder and CEO Marissa Shipman got the idea to create theBalm when she realised that she only needed a few basic products to look great. She figured other women wanted the same minimalist approach to beauty. Shipman studied makeup application and hired a chemist to bring high-quality ingredients into simple cosmetics.

Shipman's beauty line now incorporates anti-ageing ingredients, uplifting fragrances, and triple-milled pigments. All products are cruelty-free, non-comedogenic, and free of parabens and talc. But theBalm does not stop with cosmetics; the brand also includes an impressive line of haircare, skincare, and modern nail colours.

Several factors make theBalm unique in a sea of other beauty lines, beginning with packaging. You can easily spot theBalm's sassy and flamboyant containers with signature retro designs and clever messaging intended to empower women.

There is no doubt that theBalm has created some of the catchiest names for its products, such as the Nude Dude eyeshadow palette. This newest addition to the Nude series features a beautifully coordinated selection of triple-milled shadows. From the lighter shades of Fearless and Fabulous to the deeper mocha tones of Fierce and Fine, this shadow collection will certainly make you feel like a femme fatale!

theBalm is a mix of sexy and serious, smart and funny, romantic and rebellious. theBalm's range offers unexpected value for women on the go, delivering product duality, multipurpose usage, and treatment benefits.



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47 products found.

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theBalm Manizers  by theBalmtheBalm Manizers  by theBalm

theBalm Manizers

$29.95

$29.95

4.7 of 109 reviews

theBalm Take Home The Bronze Anti-Orange Bronzer by theBalmtheBalm Take Home The Bronze Anti-Orange Bronzer by theBalm

theBalm Take Home The Bronze Anti-Orange Bronzer

$22.95

$22.95

4.3 of 13 reviews

theBalm Bahama Mama by theBalmtheBalm Bahama Mama by theBalm

theBalm Bahama Mama

$29.95

$29.95

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4.7 of 56 reviews

theBalm Schwing Liquid Eyeliner by theBalmtheBalm Schwing Liquid Eyeliner by theBalm

theBalm Schwing Liquid Eyeliner

$19.95

$19.95

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4.6 of 46 reviews

theBalm Plump Your Pucker Lip Gloss by theBalmtheBalm Plump Your Pucker Lip Gloss by theBalm

theBalm Plump Your Pucker Lip Gloss

$19.95

$19.95

4.7 of 6 reviews

theBalm Girls Getaway Trio Long-Wearing Bronzer Blush by theBalmtheBalm Girls Getaway Trio Long-Wearing Bronzer Blush by theBalm

theBalm Girls Getaway Trio Long-Wearing Bronzer Blush

$29.95

$29.95

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4.8 of 24 reviews

theBalm What's Your Type - Mascara The Bodybuilder - The Bodybuilder by theBalmtheBalm What's Your Type - Mascara The Bodybuilder - The Bodybuilder by theBalm

theBalm What's Your Type - Mascara The Bodybuilder - The Bodybuilder

$24.95

$24.95

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4.4 of 9 reviews

theBalm Meet Matt(e) Trimony by theBalmtheBalm Meet Matt(e) Trimony by theBalm

theBalm Meet Matt(e) Trimony

$44.95

$44.95

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4.7 of 19 reviews

theBalm Frat Boy Blush by theBalmtheBalm Frat Boy Blush by theBalm

theBalm Frat Boy Blush

$27.95

$27.95

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4.9 of 7 reviews

theBalm Put A Lid On It Eyelid Primer by theBalmtheBalm Put A Lid On It Eyelid Primer by theBalm

theBalm Put A Lid On It Eyelid Primer

$19.95

$19.95

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4.5 of 34 reviews

theBalm Mad Lash Mascara by theBalmtheBalm Mad Lash Mascara by theBalm

theBalm Mad Lash Mascara

$24.95

$24.95

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4.2 of 6 reviews

theBalm downBOY Blush by theBalmtheBalm downBOY Blush by theBalm

theBalm downBOY Blush

$27.95

$27.95

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4.9 of 7 reviews

theBalm In theBalm of Your Hand Volume 2 by theBalmtheBalm In theBalm of Your Hand Volume 2 by theBalm

theBalm In theBalm of Your Hand Volume 2

$39.95

$39.95

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4.6 of 12 reviews

theBalm Even Steven Whipped Foundation by theBalmtheBalm Even Steven Whipped Foundation by theBalm

theBalm Even Steven Whipped Foundation

$29.95

$29.95

3.9 of 6 reviews

theBalm The Lou-Manizer Squad Palette by theBalmtheBalm The Lou-Manizer Squad Palette by theBalm

theBalm The Lou-Manizer Squad Palette

$39.95

$39.95

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4.6 of 7 reviews

theBalm In The Balm Of Your Hands by theBalmtheBalm In The Balm Of Your Hands by theBalm

theBalm In The Balm Of Your Hands

$39.95

$39.95

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4.5 of 21 reviews

TheBalm Mr. Write Eyeliner Pencil by theBalmTheBalm Mr. Write Eyeliner Pencil by theBalm

TheBalm Mr. Write Eyeliner Pencil

$19.95

$19.95

4 of 1 reviews

theBalm BOY's Blush by theBalmtheBalm BOY's Blush by theBalm

theBalm BOY's Blush

$27.95

$27.95

4.5 of 4 reviews

theBalm Stainiac Cheek and Lip Stain by theBalmtheBalm Stainiac Cheek and Lip Stain by theBalm

theBalm Stainiac Cheek and Lip Stain

$22.95

$22.95

4.2 of 14 reviews

Showing 20 products of 47.

Recent reviews on theBalm products

theBalm
theBalm Schwing Liquid Eyeliner
$19.95

Good!

I really enjoy the eyeliner- the applicator allows for a thin line to be drawn but can be easily thickened. Easy to use, dries quickly! Affordable and you definitely get your moneys worth :)
theBalm
theBalm timeBalm Primer - translucent
$34.95

Not a bad primer

This primer is ok, I have fairly normal skin with a little oilyness through the tzone and I do find it reduces shine that I would usually get late in the day if i didn't wear it. My make up does go on nicely over the top as well. It doesn't fill or reduce pores like I would like, it just doesn't wow me
theBalm
theBalm timeBalm Primer - translucent
$34.95

Not a bad primer

This primer is ok, I have fairly normal skin with a little oilyness through the tzone and I do find it reduces shine that I would usually get late in the day if i didn't wear it. My make up does go on nicely over the top as well. It doesn't fill or reduce pores like I would like, it just doesn't wow me

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