To understand why Huda Beauty has become the mega beauty brand it is today (and a regular viral sensation on #beautytok/TikTok) you first have to appreciate that Huda is unlike any beauty brand in the sense that it puts diversity and inclusivity at the forefront.
When I first started wearing makeup as a teen, the beauty landscape severely lacked beauty brands like Huda Beauty that catered to all skin tones (especially for those who had deeper or olive skin like me).
Many of us found ourselves trying to make do with shades that simply didn't match our skin and that was just our cross to bear because we didn't really have a choice.
So, when brands like Huda Beauty emerged with a wide range of inclusive complexion products, it was kind of a game changer and our ‘limited options’ didn't feel limited anymore.
We were finally included.
Younger me would have loved more brands like Huda Beauty to have existed back then, because all skin tones and complexions deserve to feel celebrated and catered to.
Whether it’s a popular Huda Beauty foundation such as Huda Beauty Glowish or the finely crafted Huda Beauty powder, founder Huda Kattan leaves no skin tone or complexion behind!
Just one quick search of ‘Huda Beauty TikTok’ on your phone shows the abundance of beautiful and diverse faces that have so quickly become obsessed with all the products!
With that in mind, three different faces and skin tones in the Adore Beauty office tried and reviewed Huda’s most popular complexion products.
Keep scrolling to read our honest thoughts…
Sadaf, Senior Beauty Editor.
What: Huda Beauty GloWish Multi Dew Skin Tint
Shade: Light Medium.
Fast facts:
A great everyday wear dewy skin tint that leaves a ‘second skin’ finish.
Gives a soft-focus effect to pores.
Infused with Damascus rose oil and sustainably-sourced red bell pepper extract (these ingredients help soothe, clarify and hydrate the skin).
Comes in 13 stretchable shades.
Non-comedogenic and fragrance-free.
Is water and transfer-proof.
My mini Huda Beauty Glowish review:
This one of the first Huda Beauty products AB staffers were feverishly waiting to get their hands on when Huda Beauty first launched on Adore Beauty last year.
And it soon became a crowd favourite. This skin tint really does settle like a ‘second skin’ and I love it for daily use especially in winter when my skin always looks dull and lacklustre.
It leaves a gorgeous luminosity behind making it look like you’ve just had a million dollar facial.
The coverage is more sheer, so I would only wear this in the day as I do need a heavier foundation like the Faux Filter for daylong or evening wear.
I would say this is also better suited to dry skins, if you have an oily t-zone like me you might find it can slip around a little after about 5-6 hours of wear (but the glow is so worth it).