The Iconic London foundation stick is the ultimate multitasker for your face and body. The super blendable, creamy base lasts for ages on the skin and offers a good, pigmented finish. The semi-matte formula makes it easy to use as a contour stick or a highlighter. Simple pick the shade that will suit the task best and blend the creamy texture in for a flawless finish.
An easy formula that’s super blendable, with 18 shades to choose from, you’ll match your skin perfectly when you use the ICONIC London Pigment Foundation Stick. Cruelty free and kind to skin, you can build-up coverage for your desired effect. Great for all skin types, this foundation is great for afternoon touch ups when you have a big night ahead of you.
How to use foundation stick on face
If you’re a devoted liquid foundation girl or a cream formula expert, the thought of applying your foundation with a stick could feel a little daunting. Less messy than other formulas, and faster to apply than most, a first base foundation stick will give you a flawless finish in just a few quick strokes.
Simply moisturise your skin and prep the skin with your favourite primer. Take your concealer and foundation stick and either draw lines around your face or dot the formula on. Using a face brush or blender, work the product into your skin from the middle of your face outwards for a stunning, even application.
Though often thought of as uncomfortable and drying, a modern stick foundation works just as beautifully as a liquid formula. Though still not ideal for those with very dry skin, you can achieve a natural-look with a stick lightweight foundation.
Are stick foundations good for oily skin?
A stick foundation is very good for oily skin because you can build the product up from a light to full coverage. A stick foundation for dry skin might cling to the dehydrated patches, which could make your makeup seem obvious and cakey. The solid style of a stick foundation makes it the perfect formula for perfecting oily skin.
The creamy texture sinks into the skin easily and the light touch won’t clog pores or slip around your face half way through the day. Often rich in antioxidants and minerals that don’t feel uncomfortable on the skin, if you suffer with excess shine, a stick formula will give you a matte finish and a moisturised effect.