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ELEVEN Smooth & Shine Anti-Frizz Serum 60ml

4.7 of 106 reviews


4 instalments of $6.24


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4 instalments of $6.24


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A treatment that tames frizz and adds shine. With argan oil to control even the most stubborn flyaways, this serum is the ultimate frizz fighter.

  • Cruelty Free
  • Australian Made

What customers say

SUPERIOR - 97% recommend

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  • Teens
  • 20s
  • 30s
  • 40s
  • 50+

Hair Concern:

  • Breakage and split ends
  • Dull, lacking shine
  • Frizzy hair

Hair Curl Type:

  • Curly
  • Straight
  • Very curly/African/Caribbean
  • Wavy

Hair Texture:

  • Fine
  • Medium
  • Coarse

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ELEVEN Smooth & Shine Anti-Frizz Serum

ELEVEN Smooth & Shine Anti-Frizz Serum

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Customer Reviews

Review & Earn

4.7 of 106 reviews

97% recommend this product

  1. 72

  2. 33

  3. 1

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Most Helpful Positive



I have been using this for a few months and always go back to it. It smooths the frizz to use in wet and dry hair (before or after blow drying) and smells light and fresh, perfect for summer!

Most Helpful Criticism

It's lovely but just doesn't fully do the job for me


I have very very thick and curly hair and so frizz is always an issue for me.

I bought this hoping to tame my mane. It smells lovely and doesn't leave my hair feeling oily at all, which a lot of serums do. However, it just doesn't fully keep my hair free of frizz. It does work for some of it but not all. I think for someone whose hair isn't quite as thick and crazy as mine it would do the job perfectly.

I wouldn't buy this again for me but would still recommend for most hair types.
  1. Helps with frizz


    The serum does do what it says! Helps hold the frizz down and smells lovely. Down side is it that can feel a bit heavy so don’t use too much.
  2. Fresh


    I have been using this for a few months and always go back to it. It smooths the frizz to use in wet and dry hair (before or after blow drying) and smells light and fresh, perfect for summer!
  3. Smoothing


    Love love love this! I have quite thick hair that has a halo of frizz at all times, so this definitely smoothed everything down.
  4. Perfect for frizzy hair


    This hair serum is honestly so amazing to tame frizzy hair! It makes my hair look so stubby and not fluffy at all! It hydrated my hair and gives it a beautiful glow as well! Definitely recommend
  5. Perfect for frizzy, fine hair


    I've always been hesitant to try smoothing products, as though I have a lot of hair, it's very fine and can be weighed down extremely easily. I was recommended this product by one of the Adore Beauty consultants when I was at my wits' end with my frizz and flyaways and I'm so glad I listened. Not only does this product smell incredible (watermelons, yum!) but it delivers on results. I rub about half a pump between my hands and spread through the mid-lengths, ends and even a bit on the crown of dry hair after blow drying. It smooths down and softens my hair perfectly without having to compromise on volume. Excellent value for money as well - would highly recommend to all!
  6. Perfect for frizz control


    Love this to control my frizz and fly always! Doesn’t leave hair too oily either like many others
  7. Shine without the oil!


    Absolutely love this serum! Tamed my frizzy dry hair in an instant without leaving it greasy! Recommend
  8. My first Hair Serum


    I have fine hair that gets oily very quickly so I never thought a serum would work for me. This, however, is amazing. It leaves no residue and even when I apply it close to the roots it doesn’t make my hair oily. I bought this to help with flyaways and it makes my hair so smooth and shiny.
  9. smooths hair


    I have thin hair and my hair always has frizz and fly always
    often smoothing treatments make my hair look oily but this one makes my hair smooth and doesn't look oily
  10. Very nice serum


    This is a very nice serum that makes my fly always smooth without making my fine hair look greasy or weighed down. I very much enjoy this one
  11. Shine


    I love this product. Decided to try after reading all the great reviews. I apply after straightening my hair and it leaves my hair feeling shiny and smooth all day.
  12. Love the smell


    Very lightweight and did wonders to tame my frizzy hair, I use it after showering on damp hair before blow drying, it's also good for split ends.
  13. Must have hair product


    I have very thin, frizzy hair. This product works wonders on my hair, especially after hair straightening. It makes my hair look smooth and shiny. I only need to use a very small amount so the bottle goes a long way. I use this product after the miracle hair treatment and my hair is transformed.
  14. Love it


    I use this to tame my daughters fine, frizzy hair. She loves the smell and it works well
  15. Frizz no more


    Absolutely love this serum! Tamed my frizzy dry hair in an instant without leaving it greasy! Recommend
  16. Smells so lovely


    A fav of mine. I use it after the miracle repair once my hair is dry. If gives a lovely shine, smell and helps keep my frizzy hair tamed. A must in my hair routine! I have purchased many times now. Excellent value.
  17. Best for dry hair


    I use this serum after I blowdry and straighten my hair. Smells amazing and my hair feels so soft and smooth after.
  18. Goodbye flyaways, hello shiny manageable hair!


    I really like this serum, it helps to manage fly aways and leaves my hair shiny and looking healthy.
  19. Good product


    Definitely one of the best i have used! Not sticky not too oily!
    The only bad thing is the lid, it feel like the lid is going to come off.
    But product is amazing!
  20. Good one for frizzy hair


    Helps maintain my frizzy hair really well. I love the smell and it works nicely.
  21. Frizz


    Really helps with all my baby hairs, frizz and flyaways. Smooths down the hair for a silky look. Smells amazing as well.
  22. Works Wonders


    I have really long thick frizzy hair. Nothing seemed to work well for me, until I tried this product!
    It works well blow drying in or just applying after styling!
    Plus it smells amazinggggggg
  23. Does what is claims!


    works very well and has a lovely scent!
    I find that this does an amazing job on my thick naturally straight fizzy hair!
    the only thing is that some times on really hot humid days I find it doesnt fully do the trick, but it is great for adelaide weather all year round!
  24. summery watermelon scent and silky hair


    This works!!!! My new go too serum I seriously love it.
    I use it in wet freshly washed hair and then straighten and my hair lasts around 3 days before needing a re wash. Keeps it straighter and smoother for longer. Helps with my crazy frizz snd smells like watermelon!
  25. Great product


    I straighten my hair and smooth onto my mid length to ends and adds a lovely glossy shine. My hair feels soft and smooth. Only a small amount is need so great value for money and would definitely purchase again.
    Lost a star only due to the fragrance. It’s not horrible by any means but feel other brands of smoothing oils I have used are more to my preference.
  26. Great for my hair after being in the pool


    Great fir when I have had multiple shift in the swimming pool and the chlorine dries out my hair. I apply after the shower and it helps restore the moisture.
  27. smells great


    Apply this to my hair after I've styled and straightened my hair.. only a small amount is required and it smells so good
  28. LOVE!


    This product is so efficient and you only need to use a tiny bit. I use it after each wash, particularly on the ends of my hair as it is quite dry but it leaves my hair feeling so nourished. The smell is incredible!!
  29. Smells amazing!


    This product smells amazing! I have thick frizzy hair and this serum smooths and tames my hair. Love it.
  30. Smells delicious and does the job


    I love this serum! Smells delicious and you only need a tiny bit! I only apply to the middle to ends of my hair as too much will definitely make you greasy. Smooths fly aways and gives your hair a lovely shine.
  31. Smells delicious and does the job


    I love this serum! Smells delicious and you only need a tiny bit! I only apply to the middle to ends of my hair as too much will definitely make you greasy. Smooths fly aways and gives your hair a lovely shine.
  32. Great for thick hair


    First product I’ve found in a while that helped control my frizzy thick hair without it looking too greasy! Leaves feeling very soft too
  33. Perfect to use after washing hair


    I use this after ever time i wash my hair. Works great for the frizz and overall health. Can definitely tell the difference when i dont use it
  34. Helps tame the frizz


    I have dry hair and get frizzy ends, this does help reduce the frizz and smells lush. I don't find it makes it shiny but I also don't have that hair type so I don't think its possible for me!
  35. Great product


    I have very coarse, frizzy hair and this product softens and smooths out my hair really well especially when it's feeling quite dry. Would definitely recommend if you have frizzy/dry hair.
  36. Smells amazing


    This product smells amazing. Very nourishing on my thick blonde hair. I took one star off as the packing leaks.
  37. Hair serum


    Good product. Helped for my frizzy pieces of hair. Fly always. Takes just a small amount.
    I’ve switched from using Another product and I will definitely re-purchased. Love the look of the bottle and item too.
  38. A little goes a long way


    Really combats my frizz. Just have to be careful not to use too much as it has the potential to weight down fine hair if you go overboard with it. I think it’s really good value, just like all eleven products!
  39. Still stand by this product


    I have used this product since 2014. I may have drifted away from other ELEVEN products but I still find I go back to this one. It doesn't make my hair greasy and helpls majorly with styling and protecting my hair. It leaves it shiny and beautiful. I will still continue to buy.
  40. Great for making your hair look nice and sleek


    I find this makes my hair nice and shiny and frizz free. I really love the smell of this one too.
  41. Shiny and smells amazing


    I put the product in my hair when it's still damp (after towel drying) as I've found this gives best results. It can be too heavy/oily if you do it on dry hair. It smells SO GOOD!!! Eases frizz and makes my dull/bleached hair look so shiny and healthy.
  42. does what it says it does...


    This is my first hair serum that I've used and its not bad. It does what it says it does but I'm not sure if I would be reaching for it again. I think I might try a different product when this bottle is finished. On the flip side it smells delightful

    Hair type: Curly, frizzy, fine
  43. Obsessed with this stuff - on my third bottle !


    I couldnt speak more highly of this stuff, its amazing! I have super thick dry bleached blonde hair, I add a few pumps of this stuff to my hair when its wet and again once Ive blow waved it and my hair feels fantastic (especially the next morning, its like silk!!). Hence why I keep buying it. Oh and it smells HEAVENLY like lollies or fruit maybe? And really cheap price compared to others. Highly recommend you try!!
  44. Smells divine


    Love this product for a finishing touch to hair, it gives shine without being greasy, smells AMAZING and is a great price.
  45. New holy grail


    As someone who has struggled with frizzy hair her whole life I'm so glad I decided to buy this. Unless I go to the salon and have my hair properly blow dried and straightened I've never been able to avoid my thick, naturally curly hair from going frizzy as soon as I leave the house. I used this product today however and my hair has stayed surprisingly straight and sleek all day even after being outside for a few hours in mild humidity. The bottle isn't very big however and I can tell it won't last me too long but honestly if I keep having results like I did today it's 100% worth every penny.
  46. Life saver


    Removes all frizz, something I can't go without
  47. Amazing Smell


    I love this product. I put it through the ends of my hair before blow drying for protection and also to make it super shiny and glossy. I have oily hair so am careful not to put it on roots as it does weigh me down a bit.

    Also the smell is AMAZING! If you were a fan of watermelon lipsmackers in 2004 ya gonna love it!

  48. Does what it says


    I find this product does reduce frizz and adds some shine to my hair, I put it on after I've straightened to add some shine, I do go through a lot of it though
  49. Does what it claims


    I've purchased for curly hair
    It has a lovely smell and make does what the product claims.
    I don't use it every day but when the curls are getting a bit messy i use it to stretch it till hair wash day
  50. LOVE love LOVE this product!


    Absolutely love this product! Perfect for taming the frizzy hairs after straightening. Best part is that you only need the smallest amount, so the bottle lasts a few months!
  51. No more fly aways


    I have naturally straight hair. I use a small amount on towel dried hair before blow drying, followed by another small amount on dry hair to smooth down any fly aways. This product doesn’t weigh my hair down and is not too oily. An added bonus of this product is the great smell! Highly recommend.
  52. Wouldn't repurchase.


    Don't feel like it did anything for my hair at all really. The curls are still super frizzy.
  53. Always use this product!


    love this product, it honestly helps so much with the frizziness of my hair after I get out the shower. I often will use it on dry hair throughout the week too as it really gives my hair a shine and it also seems to detangle my hair when brushing too.
  54. Amazing for frizzy hair!


    I have really frizzy/curly hair and have always struggled to find products that will calm the frizz but still keep my curls really nice whilst not spending too much money. Thats why i love this product so much as it really gets rid of the frizz but doesn't give your hair that greasy shine that you can get from other serums.Will definitely repurchase!
  55. Make my frizzy hair worse


    I'm still in search of the perfect serum to tame my frizzies after I have freshly straightened my hair. Unfortunately, this product just doesn't make a difference. I had high hopes after reading some good reviews but it didn't really do anything amazing. No matter how much I used, it didn't smooth the hair at all. I won't repurchase
  56. Love this product


    This product works wonders for Thick, frizzy hair!!!
  57. Great for tangled hair


    My hair is naturally straight and super long so it gets tangled really easily. I use this after I've washed my hair when my hair is still damp and it helps smooth and de-tangle my hair. When my hair is dry I'll use it on the ends of my hair and it looks so much smoother and less fluffy.
  58. Tames frizz!


    I bought this product after hearing about all the positive reviews ELEVEN had already received. It really does tame the frizziness in my hair, even when it's really humid or rainy. When I straighten my hair, it's the perfect finish to make my hair both LOOK and FEEL so so nice!!! Works amazingly in my mum's hair as well, which is even frizzier than mine! Will definitely be repurchasing once this bottle is finished.
  59. Perfect to tame your frizz!


    I bought this product to use in conjunction with Miracle Cream. First of all the smell is amazing! You almost want to use more because it smells so good! This product is great to tame all the little fly away hairs that stick up on the top of your head and gives you a gorgeous shine. It is also fantastic on my daughter's very thick and curly/wavy hair and helps to make her hair more manageable.
  60. Tames the frizz


    Faultless product to tame my dry and damaged hair. Keeps all of my flyaways at bay, as well adding strength and shine to my hair. I have found my holy grail frizz serum and it's another fantastic product from Eleven!
  61. Fantastic


    I have extremely thick, frizzy and curly hair. This product works great on my hair
  62. It's lovely but just doesn't fully do the job for me


    I have very very thick and curly hair and so frizz is always an issue for me.

    I bought this hoping to tame my mane. It smells lovely and doesn't leave my hair feeling oily at all, which a lot of serums do. However, it just doesn't fully keep my hair free of frizz. It does work for some of it but not all. I think for someone whose hair isn't quite as thick and crazy as mine it would do the job perfectly.

    I wouldn't buy this again for me but would still recommend for most hair types.
  63. Such a treat


    I use this product to smooth away my fly always after I have blow dried it. It smells amazing! My hair has never felt so smooth and it doesn’t weigh it down at all. Affordable and a great brand, I will continue to purchase.
  64. Love it.


    Fantastic product. I have extremely thick and wavy hair with heaps of frizz and flyaways. This product is the best ive used
  65. Recommend


    I would recommend this product. It’s very light in my hair and doesn’t leave it feeling too oily.
  66. Smells beautiful


    Love it , Smells Devine without being overpowering &
    It also leaves my hair shiny with no flyaways but doesn’t weigh it down and make it look oily which I find a lot of serums do.
  67. Great!


    Doesn’t exactly what it touts, smells amazing but doesn’t have an overly obnoxious smell like I find with most hair products and a little goes a long way. I have thick, straight hair that’s prone to frizz and this keeps it frizz free throughout the humid Aussie summer
  68. Great


    This product smells amazing with its watermelon scent. However it doesn't really do what it says it's supposed to do. The process of using it is also strange as it is supposed to be applied to dry hair but after styling as if you go over the hair with a straightener or a curling wand after you use the product it smells like burning watermelon. It seems to reduce a bit of the frizz but the product just didn't work well.
  69. A little bit goes a long way!


    Leaves hair with a gorgeous feel and shine, it’s heavy either unlike other treatments. My hair has been through hell and after being recommended to me by a hairdresser, I haven’t stopped using Eleven hair products! Highly recommended!
  70. my favourtie hair oil!!!!


    this is amazing!! smells amazing! feels amazing! looks amazing!!
    it doesn't feel oily on my hair and leaves an amazing shine on dry brittle hair. i use it on dry and wet hair. MY FAV!
  71. Love this product


    Love this product. Does a great job of what it was designed to do!
  72. Efficiently doing its job


    I bought this for my little girl who has thin hair strands, frizzy and knotty hair. It does not make the hair appear oily. I find it efficient in taming the frizz and prevents knots too . The result is a neat and shiny hair that is smooth and easy to comb or brush.
  73. Amazing serum


    I use this after my curls have air-dried a little to help with frizz and it works beautifully. The watermelon scent lasts all day. Will continue to buy.
  74. Tame flyaway hair


    It only takes a tiny amount of this product to tame my fine, flyaway hair and makes a huge difference to how I look on arrival at work!
  75. Very happy hair!


    So happy with this one. In Brisbane the humidity frizzes my hair constantly and finally I have found my saviour! When I used for the first time I was very worried it would weigh down my hair and give it an oily look and feel but it didn't at all -- I just comb through a little if I accidentally put too much and I am good to go! Lovely watermelon smell too and can use on damp or dry hair. Will buy again given results and price point.
  76. Nice product


    I do like this product on my young daughters naturally blonde virgin hair, it moisturises, helps with detangling and adds a nice shine. I also use it on my bleached, thick and long hair. It doesn't do much for smoothing my hair but it does add a nice shine post styling. It smells amazing. Overall not a bad product.
  77. Good finishing serum


    A little goes a long way with this product but it pumps out quite a large pump so you probably only need a small half pump. I think it smells like watermelon!? Will definitely be re-purchasing as its cheaper and longer lasting than a more expensive product I was using.
  78. Really nice product


    This serum is a really nice finishing touch to my haircare routine. I use it when I've finished styling and it makes my hair feel so soft and look so shiny. It smells like watermelon and the smell stays in my hair all day. It also lasts for agessss and although I use it every day I can't see myself running out anytime soon.
  79. Smells amazing and does the job


    I bought this because my hairdresser used it on me a few weeks ago... I always hate how my hair gets little flyaways at the ends but this seems to smooth everything out, makes it look shiny and smells so good! Just be careful only to use a tiny amount
  80. A little bit goes a long way


    A little bit goes a long way with this product, and is really good for smoothing out the hair when styling it! Does also add a shine which is great for summer!
  81. Holy grail


    Absolutely love this product! I’m onto my second bottle already - I wish I’d know about it sooner!
    I have platinum blonde hair and forever have little fly always and frizzy ends, this stuff seriously helps. And it gives my hair a really nice shine too!
    It smells great and a little goes a long way.
  82. Loving this!


    Smells so nice! You only need a small amount!
  83. The best


    Not only does this tame my frizz prone hair but it also smells absolutely delicious! This is now my go to product, cannot recommend it enough.
  84. A M A Z I N G


    I usually opt for the Miracle Hair Treatment but I thought I’d try this out and wow! Hair feels amazing! No frizz, with s beautiful glossy natural shine! And a little bit goes a long way!
  85. Favourite


    Love this serum, it instantly leaves my hair feeling softer and gives it a wonderful gleam. Easy to apply and doesn’t have that greasy feeling a lot of other similar products do. I wouldn’t buy anything else.
  86. Great stuff !


    I use this serum along with the Eleven Hydrate me shampoo and conditioner and it is such an awesome trio to leave my hair really manageable and alot less frizzy ! Will repurchase this for sure
  87. Just what i’ve been looking for!


    I have fairly thick hair and it gets quite cavewomen like at times, this product is my go to, to takle down my goofy fizz. Not to mention it leaves my hair with a nice silky shine. It doesn’t make my hair feel greasy/oily it absorbs into the hair nicely. For those who like subtle yet sweet scents, you’ll love the watermelon scent it has! I would recommend this product to anyone, especially those thick hair frizzers.
  88. Perfect product


    Smells amazing! Definitely takes the frizz out of hair, works even better with paired with the shampoo/conditioner.
    Can make hair look greasy though depending on when you apply it to when you’re getting ready to go out
  89. Really works !


    Recently brough this because I have really bad frizzy hair and this product works a treat ! Smells amazing and soothes my hair whilst making it so soft and smooth! Would definitely recommend for everyone that doesn’t have oily hair .


    Left my hair frizzy free and soft, i use after every wash and it makes my hair routine so much easier as I'm not having to straighten the frizzy away!
  91. Smells amazing and leaves my hair feeling amazing!


    I use this product every single day, not only does it smell amazing but my frizzy hair is tamed all day long by using this through my hair after it has dried from the shower. it leaves it silky and shiny and no little baby hairs frizzing out!!!
  92. Love the Product and has such a good smell


    I love this product, I have really frizzy curly hair and I love putting it in my hair after washing it makes my hair feel so soft plus smells amazing and makes my hair smell so good. Only thing is I have really oily hair so I have to be careful how much I use. So good to take on holidays as well when you cant be bothered doing your hair
  93. Love this!


    I bought this after my hairdresser used it on me and simply LOVE IT! you only need the tiniest amount, and it tames annoying flyaways and frizzy bits instantly. Plus, the smell is absolutely divine!
  94. Love, love this serum!


    I love this product! Possibly even more than the miracle treatment. Like the miracle treatment, it makes my frizzy hair smooth and defines my curls. The serum makes my hair shinny and helps with the frizz. My hair is easier to manage and extremely soft to touch. Would definitely re-purchase.


    I love this product!! I have fine and wisp - this product saves me every single day! Smooths down my locks and IT SMELLS DELICIOUS ++++

    - Amazing product
    - Last long even with everyday use
    - Affordable
    - Awesome packaging
  96. Perfect for everyday!


    This is amazing to use!

    Easy, not too greasy. Tames my wild ends before I leave the house !
  97. Hair Routine Staple


    This has become an every day staple in my hair care routine! I have long, thick and frizzy hair and it works miracles in making it soft, shiny and taming fly aways. I find it works best on damp hair after a shower and before blow drying, but it is also effective on dry hair in between washes if your hair is in need of a pick me up. A little also goes a long way, I only ever need 1-1.5 pumps. Will definitely be repurchasing!
  98. A little goes a long way, reduced frizz.


    I really like this product! You have to be careful not to use too much as it can make the hair look quite oily, but the right amount makes a huge difference. It reduces frizz and makes hair shiny - and it smells heavenly. I use it after styling my hair with a curler and it looks a lot smoother and more defined. I also use it on my curly unstyled hair and it helps with the frizz, although doesn't look as sleek. I love that it's cruelty free and vegan too! Will definitely repurchase.
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