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asap gentle cleansing gel 200ml 200ml

4.7 of 259 reviews

$38.22 $49.00 SAVE 22%

4 instalments of $9.56


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4 instalments of $9.56


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Eye Concern:

  • Age Prevention

Skin Concern:

  • Dull, dry or dehydrated skin
  • Sensitivity and redness

Skin Type:

  • Dry
  • Normal to dry
  • Normal to oily

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asap gentle cleansing gel 200ml

asap gentle cleansing gel 200ml

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Customer Reviews

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4.7 of 259 reviews

96% recommend this product

  1. 196

  2. 55

  3. 5

  4. 3

  5. 1

Most Helpful Positive

Love this product
I use this cleanser in rotation with my other ASAP cleansers, I love the brand and this gel cleanser is perfect for sensitive skin, I find it soothing and gentle on my skin. I use it daily, mostly in the morning or on days where my skin is a little more sensitive like after waxing or being out in the sun. Highly recommend!

Most Helpful Criticism

Made my skin feel tight and dry. Good for taking off makeup though. I consider myself to have pretty normal skin and was surprised to see how tight and dry feeling it made my skin.
  1. Leaves skin feeling clean and soft

    I love this cleansing gel, I have never had my face feel so clean after using a cleanser. It feels so nice on application and leaves skin feeling super soft after use.
  2. Drying

    Made my skin feel tight and dry. Good for taking off makeup though. I consider myself to have pretty normal skin and was surprised to see how tight and dry feeling it made my skin.
  3. Love this product

    I use this cleanser in rotation with my other ASAP cleansers, I love the brand and this gel cleanser is perfect for sensitive skin, I find it soothing and gentle on my skin. I use it daily, mostly in the morning or on days where my skin is a little more sensitive like after waxing or being out in the sun. Highly recommend!
  4. Awesome product

    Love this cleanser my skin feels very clean after using it and I do not feel like it dries my skin out. This product is better for people with sensitive skin. Would definitely recommend
  5. Perfect Gentle Clease

    This is a really nice, gentle cleanser that I find perfect for the morning where you may not want an intense cleanse. I use this before my hyaluronic acid and then primer and make-up.

    I'm also really into double-cleansing and find this perfect for use before a face mask or intense scrub. Also great just on it's own for a good cleanse but doesn't strip your skin.
  6. Very Gentle

    I have fairly sensitive skin especially in the cooler months and this cleanser is effective and gentle it also smell beautiful. Just what I was looking for, I have been through a few lately that have irritated my skin but this one kept it calm. It’s similar to Dermalogicas special cleansing gel but a gentle version.
  7. Gentle and effective

    This feels so gentle on my skin whilst still removing makeup and impurities. I love it!
  8. So lovely and gentle

    Great staple to have and alternate with something a bit more active. A little definitely goes a long way.
  9. Good for sensitive skin

    The cleanser works well to clean and smells good, i haven’t noticed any changes/improvements but it is gentle
  10. Beautiful Cleanser!

    I bought this after Joanne recommended it in her skincare instagram live. I love the formula so much, I’ve never been able to use gel cleansers because of my dry skin but this one is so gentle and effective it doesn’t dry my skin out at all! You only use the smallest amount so it’s worth the price as it lasts a long time. A definite must have for all skin types.
  11. Gentle as it says

    I use this cleanser when my sensitive skin is flaring up with redness or itchy or even after having laser or skin needling. It is as gentle as it claims. Doesn’t get all makeup off easily so I use this and another
  12. Life saver

    I absolutely love this product! I use it almost daily and it leaves my face feeling so nice and refreshed. Has a really nice subtle smell to it
  13. Amazing!

    My skin was super sensitive, a lot of products were stinging my skin. I have tried cheaper and more high end brands but none of them helped. I saw a review of this product online and thought I would try it and within the first 5 days my skin had completely calmed down, no more stinging!!!
  14. Gentle and affordable

    I love this cleanser. I've been using it for years and have tried others but they just don't agree with me.
    It's gentle and so affordable, you don't need much product to get a good cleanse
  15. Life Changing

    I don't even know where to begin with this face wash! It feels SO nice on my skin and is the perfect texture! This combined with the exfoliating wash has literally changed my whole life! I used to be so down about my skin because nothing that I could ever do would make my acne better, until a friend recommended my this brand!
    I can't believe how fast I started to notice changes in my skin.My skin is completely different now and I am soooo thankful for these products! I couldn't leave the house without makeup before and now i literally never wear makeup unless I have to go somewhere special because i'm that confident about my skin! I'll never stop re-ordering these products!
  16. Gentle but effective

    I was recommended this product by Adorebeauty - I'm 37 with hormonal acne. I use this in the evenings every day and I feel it is gentle (not drying), but effective.

    I love the subtle scent too.
  17. Clears the skin

    I was recommended ASAP by a friend after nothing else was working for me.
    I started off using just the regular ASAP face cleanser but have switched to the gentle, my skin is clear and softer. I have been using the product for about 9 months now and won't be stopping anytime soon! Would 100% recommend ASAP for anyone wanting to clear up their skin.
  18. Gentle everyday use

    Great staple to have and alternate with something a bit more active. A little definitely goes a long way.
  19. Everyone needs ASAP

    This is my favourite cleanser I have ever used. The feeling of your skin once you have used ASAP products is AMAZING and second to none.
    I have recommended ASAP to EVERYONE
  20. Good for sensitive skin

    I am in my thirties and have sensitive skin which reacts to a lot of products. I received a sample of this and have been buying it ever since. It cleans really well without drying skin out or irritating my skin. A bottle goes a long way.
  21. Best cleanser I've ever used!

    The most gentle cleanser I have ever used! Leaves skin feeling soft and supple. Perfect for people who use strong serums/active ingredients.
  22. excellent face wash

    This is such a good face wash!!! it makes my skin feel so clean and soft, it definitely gets all the dirt out and even helps clear my acne I love this so much
  23. Great

    leaves my skin clean without feeling like it's completely stripped of everything (that tightness where you feel like you have to moisturise immediately). Have tried many products, but this is hands down the best cleanser I've ever used.
  24. Clean calm skin

    Great for my super sensitive, combination/dry skin. My skin feels clean without feeling stripped and tight. No redness or irritation.
  25. not for me

    i have oily skin and for some reason this did not suit my skin. whenever i used it i felt my skin was getting red. so i don't say that this cleanser is gentle. maybe do a patch test before you apply it all over your face
  26. Awesome

    This product removes absolutely all of my makeup after using it with cleansing gel. It is so gentle on the skin as well and you only need a small amount it lasts forever.
  27. Game changer

    Calming on my irritated skin without drying out or over doing the moisture :)

    Love this cleanser it's smell Devine and it's very soothing on my skin.
    Also feels clean and hydrated just love it for my sensitive skin
  29. My absolute favourite!

    This has been my daily cleanser for almost 1 year and I cannot rave about it enough! I have super sensitive and acne prone skin and this cleanser ticks all the boxes. It’s not too harsh so my skin never feels like it’s been stripped and it never breaks me out and makes my face feel so clean. The only cleanser I’ll continue to use!
  30. Helped my skin

    I liked this a lot! I don’t tend to reach for it that much but it still works for me!
  31. Sensitive Skin

    I have sensitive skin and I've tried a lot of products that I've reacted to in the past.
    This product is gentle to my skin but also cleans and makes my skin feel fresh.
    I highly recommend!
  32. AMAZING!!!

    This cleanser is amazing on the skin and a little goes a long way.
    I have always struggled with my combination oily, dry and normal skin and I have a little bit of sensitivity around my chin, but this product works on all of these things. would highly recommend
  33. Super gentle

    Love this cleanser due to how gentle it is, though it still gives a great cleanse and removes makeup really well. I have a normal/oily skin type and this cleanser works perfectly for me! My new go to cleanser!
  34. Amazeballs cleanser. Perfect for daily use

    This cleanser is amazeballs! It leaves such a nice clean and refreshed feel to the face. The bottle last for ages and is perfect for daily, twice a day use. Highly recommend for combination/oily skin folks!
  35. great night cleanser

    I love using this cleanser at night time!! it gets rid of all the make up from my oily skin without leaving it feeling tight afterwards. Would highly recommend to anyone!!
  36. Good

    I love this cleanser. It is a lovely gentle cleanser for night time. It is nice and gentle, and quite soothing, but also makes you feel cleansed. It smells delicious. I highly recommend.
  37. Oily skin

    The gel formula is great for those with oily skin, but doesn't leave your skin feeling stripped or shiny. Good basic cleanser
  38. Great for oily skin

    I love this cleanser, I find it cleans my skin but does not strip of my natural oils. Feeling fresh and hydrated
  39. Perfect everyday cleanser

    Super effective at getting every last bit of your makeup as well as a little bit going a long way when using it! The 200ml bottle is huge and will last me a long time which makes it super affordable even to drugstore cleansers. It doesn't dry your skin out and is really gentle on sensitive skin!
  40. A New Favourite!

    I recently received a sample of this in one of my recent orders and I am really impressed with this cleanser! I love the gel formula and the instant results it gives my skin - it removes make up really effectively and at the same time makes my skin look and feel super soft, plumped and moisturised. Can't wait to purchase this in full size!
  41. Looooove it

    I really love this cleanser as I have been on the search for a great cleanser that will clean my face without drying it and also not too moist that would leave your skin feeling oily.
    I definitely recommend asap cleanser it will leave your skin clean, refreshed and energised for the whole day and for 200 ml the price couldn't be better.
    Thups up..
  42. Love it

    Love this product! It's very gentle on my skin and leaves it feeling refreshed.I use it morning and night.
  43. Nothing Special

    This cleanser didn't really do much for me.
    I personally wasn't huge on the smell and found it didn't really make any changes to my skin after using for a few months.
    It was good for my sensitive skin but that was the only thing I was really impressed by.
  44. Disappointed and dry

    I tried this cleanser after seeing many reviews on how great it was for people with sensitive and dry skin. I found however that this still stripped my skin, which left it drinking up any oils, creams and serums. I am disappointed as it seems I may be the exception to the rule here.
  45. Great gentle cleanser

    I love how gentle and great this cleanser is for sensitive skin. Although I don't have extremely sensitive skin, at times it can be, and I find this deeply cleanses but doesn't irritate or aggravate the skin. This product also lasts quite a while, as you only need a small amount and it foams when you rub your hands together.
  46. Gentle but cleansing

    I bought this product as I will be starting my skin needling journey soon. The product foams up well and therefore you only need to use it sparingly. My face feels cleansed after using it, but without the drying feeling after. I think this product will work well during my needling process.
  47. Sensitive skin cleanser

    Love. Non irritating to the skin and cleanses well (I use this as a second cleanse after oil). Lasts quite a long time as the bottle is quite large. Doesn't flare the redness on my skin at all, and doesn't leave my skin feeling tight and dry.
  48. Great

    This is an inexpensive way to keep my skin clean and feeling good. Its a great daily cleanser that works so well. Skin feels so clean after use and the smell isnt overpowering. A well priced product
  49. Effective product, smells fantastic.

    This product is really light and smells great. It is a gel cleanser and effectively removes all makeup leaving my skin feeling soft, clean and refreshed afterwards. It comes in a cylinder bottle with a flat top so when you're running low it's easy to pop upside down to get the last dregs. I would definitely recommend this product to anyone looking for an effective gel cleanser.
  50. The only cleanser I'll use

    I've been using this cleanser for more than 10 years now and will never turn back. I struggled with acne through my teens and early 20s, tried absolutely everything and this was the solution. Love this cleanser. Effectively cleans away all oil and makeup without leaving your skin feeling dry. Highly recommend
  51. gentle but efficient

    This cleanser works really well on mature skin. I double cleanse to remove full cover foundation. Skin feels soft, is very clean but not stripped dry. Best make up removing cleanser I've ever tried.
  52. So gentle

    This cleanser is super gentle on my dry sensitive skin. It doesn't strip natural oils at all and makes me feel hydrated and clean after use.
  53. Perfect

    This one is on my repeat purchase. I love it and use it daily. It does not dry the skin and leaves it so clean and soft.
  54. Gentle

    Gental cleaner but cleans well. Enjoy using it at night with slight peppermint smell. Felt refreshed.
  55. Too gentle?

    Maybe a bit too gentle for my liking however it seems to do its job?
  56. Great for everyday

    This cleanser is super gentle and great for everyday. With makeup on, I need to do a double cleanse. Sometimes eye makeup isn't completely removed, so I'd recommend taking off your mascara etc. first. Overall a great product and smells great!
  57. Refreshing gentle cleanser

    My skin was irritated from over-exfoliating. I used this cleanser while my skin recovered. It was soothing and did not irritate my sensitive skin. I also love the refreshing scent.
  58. Lovely and gentle

    Really lovely and feels like it cleanses well without stripping my skin! Reminds me of skinstitut gentle cleanser a little bit. I like this for mornings :)
  59. effective

    This cleaning gel is so gentle and smells really good. It does a good job at getting rid of dirt but heavy makeup wearers may need a double cleanse or toner to pick up the bits the cleanser might miss.
    Didn't cause any breakouts.
  60. Perfect gentle cleanser

    Will keep repurchasing this one! Super gentle but still leaves my skin super clean and refreshed.
  61. Love

    I have mostly oily skin and this cleanser works wonders. I recently made the switch to try another cleanser as I wanted to try to lessen my spendings on skincare but I will be coming straight back to this one as I don’t think anything else can match it. I use this one in the afternoons/at night to get my makeup off and then use the asap daily exfoliator in the mornings, so good! The only bad thing I can say about it is the packaging.. it is not ideal for travelling as more then once I have opened my bags to find it leaked all over my other toiletries :(
  62. Nothing special

    I found this cleanser didn't give me the deep cleansing that I needed.
  63. Gentle but effective

    I use this cleanser when I shower in the mornings as I love the smell and it helps to wake me up when I’m feeling tired. It’s a super gentle cleanser but makes my face feel so fresh and clean.
  64. Good face wash, nice fresh feeling, clean skin

    This is a good product, used a small amount from a sample I received and I found it gave a lovely wash for regular/normal skin. Nice fresh clean feeling without stripping any natural oils from the skin. Would purchase.
  65. Love

    I actually really love this cleanser. This is another asap product that i always end up re purchasing. This was the 1st cleanser I've ever used and thought wow!!!! Great gel that lightly foams up once water is applied. I have normal skin and this doesn't irrate or leave my skin tight.

    This product is so soft and smooth to use especially when my face is irritated by Rosacea. It cleanses thoroughly with ease and leaves my skin so hydrated.
  67. Gentle and effective

    I used to just grab whatever cleanser that's on sale from a supermarket shelf, until I got a sample of this one. I was absolutely amazed by how clean and comfortable my skin felt after using it for the first time.
    This was my only cleanser for quite some time, and I've finished several bottles.
    Although I'm exploring more affordable options now, this cleanser is still one of the best!
  68. Great for sensitive skin

    I love this cleanser! I have very sensitive, eczema prone skin and find that this cleanser is gentle yet still cleans my makeup off. It smells fresh and I love the gel texture.
  69. Bought now a few times and love it

    This is my eighth purchase and I love this. Cleans really well and is gentle on my sensitive skin. I don't use make up cleanser, I just wash my face twice. With this cleanser, I barely have any make up on after the first wash. Washing twice and my skin is not tight, but refreshingly clean.
  70. Gentle cleanser

    Gentle for my rosacea hasn’t caused any flare ups
  71. Beautiful

    This product is amazing after getting a microdermabrasion it’s so gentle leaving your skin so smooth I definitely recommend this for sensitive skin
  72. Amazing product for combination skin!

    I was looking for a product that will help prevent breakouts, give me healthy looking skin and a natural plump and the ASAP gentle cleansing gel is a life saver! I definitely recommend it to others.The texture is smooth and their is a natural scent. Applying it never felt so easy! Honestly, it has helped my skin so much. Its my go to cleanser and I will never change it!

    I have been using this product for about 12 months now and have seen a definitely improvement in my skin! Skin feels very fresh after washing, it’s not too harsh and doesn’t dry skin out. I use this as well as a serum and moisturizer from ASAP as well! yeah
  74. Amazing!

    I got a sample of this cleanser and as soon as it ran out I had to jump on here and buy it. It’s the best cleanser I have come across. Makes your skin feel fresh and clean without any stingy or that squeaky dry feeling. The scent is wonderful too, nice light fresh smell that is not overwhelming.

    I have combination skin, for those wondering.
  75. Perfect Face Cleanser

    I have used ASAP for years to remove dirt and makeup. I have sensitive skin and this does wonders for me. My husband uses it also and it has helped his skin immensely as he use to suffer bad acne.

    Such a lovely cleanser, not harsh on sensitive skin and has a beautiful smell to it. I've found using this has cleared up my acne and blackheads significantly
  77. A winner!

    Actually brought this for my husband and he loves it. It’s really helped to stop drying out his skin and flakiness
  78. The BEST cleanser!!

    This product is so so great!! I have combination/sensitive skin and this cleanser is so gentle on my face but removes all makeup at the same time. I love how this product foams/bubbles up as you can tell that it’s actually cleaning your face. The smell is beautiful and it balances out the oily and dry parts on my face, and has improved my skin so much in only a week!!
  79. amazing

    Been using this for over a year now and still loving it!!
  80. Gentle and not drying

    This cleanser does its job well in removing my foundation. It is gentle on my combination/dehydrated/sensitive skin. I usually double cleanse my face with this cleanser and my face does not feel dry or tight after that.
  81. Cleans well

    I received a sample of this cleanser and I ended up really liking it. Firstly, it smells lovely but not an artificial smell; it also cleaned my skin really well. It removed my makeup and left my skin feeling fresh. I would definitely look at purchasing this just from using it a couple of times.
  82. love love love

    I love this cleanser. I have used it in the past and have returned to it as the others don't compare. It is super refreshing and cleaning and feels amazing to use as well as smelling amazing. A small amount goes a long way which makes it super affordable.
  83. My HG cleanser

    This is my new favourite cleanser.
    I have combination skin.
    The asap gentle cleansing gel removes all traces of makeup, leave my skin feeling clean but not dry.
    I use it both morning and night, and sometimes an additional wash during the day if I want to remove makeup.
  84. Excellent daily cleanser

    I use this product every morning in the shower - on my face - (daily scrub at night) - this product is gentle and perfect for my skin - highly recommend
  85. Gentle and hydrating

    Love this cleanser, it has become my regular. Cleans really well, however is gentle and hydrating. I have combination skin with occasional breakouts and this seems to suit me perfectly.
  86. Fantastic everyday cleanser

    Love this for everyday use. Leaves no dirt or makeup bit is still amazingly gentle on the skin. Only need to use the tiniest amount too!
  87. Potentially new HG

    I received a sample of this in a previous order and am so glad I was able to test it, as I would never have thought to purchase it myself - I tend to shy away from gels as they are normally too harsh and strip my skin. This, however, is a really lovely and gentle cleanser which will definitely make it into my shelf once I run out of my usual, the plain packaging belies the wonderful product inside.
  88. Amazing

    I love this cleanser. It smells gorgeous and doesn’t dry out my skin like other cleaners, a little goes a long way.
  89. Good

    Good cleanser. Am going to try the dermal clay cleanser for an even gentler clean but would re-stock with this in future. Works well on my sensitive, oily skin
  90. Brilliant cleanser

    Such a lovely light and foamy cleanser that leaves my skin perfectly cleansed but not at all dry.
  91. Pretty good.

    Light and gentle to the skin. Smells great. It doesn’t leave your skin feeling dry but leaves it feeling really clean and clear. I liked this cleanser and seems like my skin liked it too.
  92. My go to every day cleanser

    At Christmas I bought these for my mum and sister because it's the best gentle cleanser I have ever used! I always use bioderma micella water to remove my make up first and then I double cleanse morning and nigh with this. My skin is beautiful and clear and doesn't dry out! Asap make beautiful products, even my husband likes them! The main ingredient in this is aloe vera so it's very soothing for red or sensitive skin!
  93. So gentle!

    This cleanser is amazing, you don’t need much at all. Takes off all makeup with minimal amount of product. I have sensitive eczema prone skin (mainly on my eyelids and around my eyes) and have had no issues with it. Smells fresh too! Would definitely recommend.

    Such an amazing product ! Cannot stop raving about it to friends and family ( who have now jumped on the bandwagon).
    I didn’t have trouble skin to begin with and I didn’t really have a skin routine, so after doing research and reading the reviews I gave it ago and haven’t used anything else since . It’s nearly been a year and I’m only on to my second bottle , so it lasts a long time which is a massive bonus and I use it daily !! And, it also works well to remove stubborn make up !!
  95. Gentle foamy cleanser

    This is a great gentle cleanser that foams up easily and is great for sensitive skin. There is a slight 'candy' fragrance from the cleanser but not too bothersome!
  96. Removes all makeup

    I received a full sized sample in store and it lasted approximately three months, while using it twice a day. its gentle on the skin but removes all traces of makeup, i will definitely purchase.
  97. Awesome!

    I have normal to dry skin with hormonal break outs.

    I use this every day at least once, sometimes twice. It leaves no residue that I've found with some cleansers. Its not drying, removes make up for me and smells amazing.
  98. Gentle, refreshing cleanser

    I have dry-normal skin, with small hormonal breakouts and some scarring. This cleanser is gentle, but ultra cleansing, leaves my skin feeling refreshed and clean. A little goes a long way! The clear gel foams up nicely. (Only thing is the bottle doesn’t travel (via plane) very well - leaks, so make sure to put it into travel bottle if you need!).
  99. Nice product

    This is a nice cleansing gel. It’s nothing spectacular but all products from ASAP are lovely. And I love that the brand is Australian. Nice line.
  100. Review & Earn

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